In partnership with CEED Tunisia, Meta organized, on Saturday, February 26, 2022, a hybrid event entitled “Digitization for Economic Recovery – North Africa 2022”.
This initiative is part of an objective to raise awareness in the entrepreneurial ecosystem of the crucial role of digitalization in countering the devastating impact of Covid-19 on economic activity. Indeed, digital transformation can turn current challenges into opportunities for future development.
The event’s goal is to raise awareness of the entrepreneurial ecosystem to the importance of digitalization as a powerful asset to combat the impact of Covid-19 on their business effectively and significantly transform challenges into opportunities for development.
During the event we had speakers and participants from North African countries : Tunisia, Algeria and Morocco, and three speakers from Meta.
SEGMENT 1 – SMB DIGITIZATION AND THE EVOLUTION OF COMMERCE
This segment will consist of a panel highlighting how we support the digitization of SMBs for economic recovery and growth, then deep diving on the importance of Commerce and how Meta is supporting SMBs on this front.
SEGMENT 2 – XR TECHNOLOGY AND THE METAVERSE
This segment will start by sharing Meta’s perspective on the Metaverse & what it could mean for businesses, then a panel with key speakers to talk about the current state of the XR ecosystem in North Africa and how businesses could engage, learn and what value could be created
Part 1: Discussion with Meta
- Metaverse Video Projection
- Fireside chat with Ziad Traboulsi – Director Partner Engineering Meta
Part 2 -The XR landscape in North Africa
This panel talks about the current state of the XR ecosystem in North Africa, how businesses are engaging and benefiting from XR so far, how SMBs could engage further on this topic, and what are some of the challenges to push this ecosystem forward. Sample questions:
What does the XR ecosystem look like in the region? What type of players and what type of activities?
Do we see businesses engaged on XR or using XR technologies? What opportunity do we envisage on this front? How could businesses engage and learn more about it?
What challenges would hinder the development of this ecosystem? What challenges would SMBs face to push adoption and use of XR technologies
